THE BLOG

Welcome to my curated chronicles - A mix of business savvy and maternal instincts, sprinkled with spiritual guidance. This is where I share candid stories from my personal life with those of other women who are successfully navigating midlife, as leaders, mums And entrepreneurs. You'll discover actionable steps and motivational nudges to reshape your mindset. Grab a coffee, cosy up & enjoy.

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ENTREPRENEURSHIP & MONEY

Make More Money In Midlife: Turn Your Expertise Into An Online Goldmine

in this post you will discover how to transform your years of expertise, now that you're in your prime - into a profitable online venture, never trading time for money again, & succeeding as an online entrepreneur.

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my nightly
skincare regime

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personal

Step into my world. A solo mother juggling entrepreneurship amidst the highs and lows of midlife and perimenopause. Here, you'll find stories served straight from the heart - raw, genuine, and unfiltered. Join me on this journey.

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LONGEVITY & AGEING WELL

Unlock the Secrets to Living Well Longer: Dive into Our Blog for No-Nonsense Advice on Aging Gracefully, Staying Mindful, and Keeping Healthy. Your Path to Longevity and ageing well Begins Here, One Practical Article at a Time.

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lovely to meet you

I’m Dimple STHANKIYA.
Entrepreneur, coach, and thriving solo mum, redefining what’s possible for women in midlife, and ADVISING the brands that serve them.

Drawing from deep-rooted expertise and proven results, I am passionately committed to supporting women, especially during significant life shifts. Understanding the unique hurdles midlife women face, I've curated coaching and learning programs that harness everything I've learned about what works and what doesn't, when creating change in your life. These success blueprints get you meaningful results and fast. And they serve as powerful compasses for ambitious souls.

I am here to guide your soul’s journey, so when you’re old and you look back, you can say, with conviction, that you lived your life on purpose, with no regrets.

And for the brands shaping our world, I bring this same insight and lived expertise to help you capture the $600bn+ midlife market, creating products, experiences, and narratives that inspire women and deliver commercial growth.



SUCCESS COACH, ADDICTED TO CHILLIES. loves house music and chasing genuine moments of joy under an ibiza sunset. practices YOGA & MEDITATION every damn day, no matter what.

25+ years in STRATEGIC AND BRAND ADVISORY, scaling BUSINESSES to multi-million revenues. now helping MIDLIFE women thrive and helping brands unlock their share of a $600bn+ market.

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7 -LEVELS DEEP DIVE TOOL
Get clear on WHY  you want
what you want & get unstuck

STOP FEELING STUCK &
GET CLEAR ON WHAT YOU TRULY WANT AND WHY

Ready to achieve your long-awaited goals? Not getting the results you want? Then don't go it alone. Use my free '7 Levels Deep Dive' Coaching tool. Understand 'Your Why' in 30 minutes and become unstuck. You can do it either independently, with a coach or friend. 

Sign up to receive my newsletter THE MIDLIFE CODE for audacious midlife women who refuse to shrink and the brands who want to better serve this $600bn market opportunity

The Midlife Code is for women in their 40s, 50s and early 60s who refuse to shrink. Each month, I write directly to my 21,000 readers.

I created The Midlife Code because I got tired of brilliant women being handed soft answers to hard questions, and because the brands and investors ready to lead in the midlife economy deserve better intelligence than they’re currently getting. If you’ve landed here, I suspect you already know there’s a bigger conversation to be had.

I want to deepen the conversation around what actually happens to women in their 40s, 50s and early 60s - economically, biologically, culturally - and change the story. There is a huge gap between how midlife is talked about and what it can actually be. I want to close that gap.

COUNT ME IN DIMPLE →